LUMA OWL
The short version
  • You get a license to use Luma Owl. We keep the ownership of the software.
  • There is no free plan. The trial runs for 5 days: exported images carry a visible watermark, and LUT and preset export stay locked.
  • Pro is a license for a set period. One person, one license, up to 2 devices, one at a time, not transferable. Price on launch.
  • Beta testers and promoters get the online version free for a year in exchange for testing Luma Owl and promoting it. A beta license can be withdrawn at any time without notice.
  • Every LUT, preset, profile and image you export is 100% yours, to use and to sell.
  • Exported files carry a Luma Owl attribution line, and we may add a purchase fingerprint later. Neither one takes any right away from you.
  • No redistributing, reselling or decompiling Luma Owl itself.
  • The software is provided as is. Scottish law applies.

01Who we are

Luma Owl is made and sold by Di Capitan Ltd and associated companies, registered in the United Kingdom ("we", "us"). Luma Owl is a colour and LUT application that runs in your browser at app.lumaowl.app. A desktop app for Mac is coming and is not available yet.

The ownership of Luma Owl may be transferred to an associated company or to a successor company at any time and without prior notice. If that happens, your license continues unchanged and these same terms keep applying, with the new owner in our place.

Any question about these terms goes to lumaowl@pm.me.

02The agreement

This page is both an End User License Agreement for the software and the Terms of Service for the lumaowl.app website and services. By installing, opening or using Luma Owl, or by taking a license, you agree to these terms.

If you use Luma Owl on behalf of a company or a studio, you confirm you have authority to bind that organisation, and "you" means that organisation.

You must be at least 16 years old to take a license.

03Your license

Luma Owl is licensed, not sold. We grant you a personal, non-exclusive, non-transferable license to install and use Luma Owl for any purpose, commercial work included, under these terms. We keep all ownership and intellectual property rights in the software, its code, its design, its film models and its name.

One person, one license, up to 2 devices. Your license is tied to you, or to your organisation. You may not lend, rent, sublicense, sell or give it to anyone else, and a single license cannot be shared across a team.

Third-party open source components inside Luma Owl keep their own licenses. They are listed on the Licenses page.

04Plans and pricing

Trial, 5 days

There is no free plan. Once your access request is accepted, you can try the whole editor for 5 days in your browser, with no card. The trial opens every tool, every film stock and Scene Match. During the trial, exported images carry a visible watermark, and LUT and preset export are not available. When the five days end, exporting stops until you take a license. The editor still opens, and nothing you made is lost.

Pro, for a set period

Pro is a license for a set period, not a permanent purchase. It is not on sale yet. Price on launch: the amount, the currency and the length of the period are the ones shown at checkout when Luma Owl opens. One license covers one person, on up to 2 devices, includes the Mac app when it ships, and puts no limit on the LUTs and presets you export. When the period ends you renew it, or exporting stops until you do. The editor still opens, and everything you already exported stays yours, as described in section 6.

Beta testers and promoters

If you help us as a beta tester and by promoting Luma Owl, you get the online version free for a year, the desktop app when it ships, and new features before anyone else. We agree it by email after you send the access request, it covers the browser app for twelve months and it can be renewed by agreement. Nothing is billed, and you can stop helping whenever you like, in which case the year simply runs out.

A beta license is a courtesy, not a purchase. We may suspend or withdraw a beta or promoter license at any time, without notice and without giving a reason, and we may change or end the beta programme itself. Nothing is refundable because nothing is paid. Everything you exported while the license was active stays yours, under section 6.

Film data

Film stock data comes with the app, which fetches it from our own servers as you use it. There is nothing separate to download, buy or unlock. If we add downloadable packs later, this section will say how they work before they arrive.

Payments

Paid plans are not on sale yet. When they open, payments will be processed by a merchant of record, named here and at checkout, which handles checkout, card data, invoices and any applicable VAT or sales tax. We will never see or store your payment details. Promotional prices apply only to the plan and the period described at checkout.

05Devices and plan checks

  • Up to 2 devices, one at a time. One license covers up to two devices. The editor runs on one of them at a time: if you open it on the other, "Use it here" moves it there, and the first one pauses exporting. When you sign in on a third device, the one you used longest ago drops off your list to make room. To take a device off your list sooner, write to us.
  • Plan check. Luma Owl checks your plan with our account service each time the editor opens with a connection. If it cannot check, it keeps using the last plan it confirmed for up to a day. After that, exporting pauses until you are back online. Your sign-in lasts up to 7 days on each device, then you sign in again.
  • What is sent. Your sign-in, your plan check, a random device ID with a label such as "Chrome on macOS", a signal every 30 seconds while the editor is open, and a short log of editor opens, photo opens and exports. Never your photos, videos or projects. The detail is in the Privacy Policy.
  • Revocation. We may suspend or revoke a license that is shared, resold, used on more devices than allowed through technical workarounds, or obtained by fraud or chargeback. We contact you first whenever we reasonably can.

06What you create is yours

Everything you make with Luma Owl belongs to you. LUTs (.cube, HALD), presets and colour profiles for classic editors, graded photos and videos, and any other export are your work, 100% yours. Use them in client projects, publish them, give them away or sell them. We claim no rights over them and we never ask for credit.

The only exception is the software itself and the assets we ship inside it: the film models, the interface, our sample images. Those stay ours. Selling a LUT you graded with Luma Owl is fine. Repackaging Luma Owl's internal film data or code as your own product is not.

Attribution in exported files. Every .cube LUT, preset and colour profile you export carries a short Luma Owl attribution line, added automatically in the file header, in its comments and in the copyright field of the profile. It is always on. If you hold a paid license and set up your own signature, it is added next to the Luma Owl line, not instead of it. This line is provenance only: it gives Luma Owl no rights over your file and does not limit your right to use it or sell it.

Purchase fingerprint. We may add an invisible purchase fingerprint to exports, linking a file to the license that produced it. Exports do not carry one today. If we add it, it will hold no personal data, will not affect image quality, and will exist only to detect license abuse.

07What you may not do

  • Redistribute, resell, rent or host Luma Owl, in whole or in part, including modified copies.
  • Decompile, reverse engineer, disassemble or otherwise try to extract the source code, the film models or the license mechanism, except where the law expressly allows it.
  • Share, publish, sell or give away your license key, your account or your activation, or run one license across a team.
  • Bypass, remove or tamper with the license check, the device limit or the watermark.
  • Present Luma Owl, its film models or its bundled assets as your own product.
  • Use Luma Owl to break the law or to infringe someone else's rights, for example by grading images you have no right to use.
  • Remove copyright notices or the credits shown in the app.

08Trial and watermarks

During the 5-day trial the whole editor is open: every tool, every film stock, Scene Match and the Warper. Exported images carry a visible watermark, and LUT and preset export are not available until a Pro license is active.

A LUT file has no picture on it, so it cannot carry a visible watermark the way an image can. Every LUT instead carries the attribution line described in section 6. Under an active Pro license, LUT and preset export has no limit.

Watermarked exports are for evaluation only. Do not remove or hide the watermark.

09Updates and support

An active license always includes the latest version of Luma Owl in the browser, updates included, for as long as the period you paid for lasts. The Mac app is included too once it ships. When the period ends, exporting stops until you renew. The editor still opens. We may add, change or retire features over time, but we will not remove a feature you paid for without a comparable replacement.

Support is by email at lumaowl@pm.me. We aim to reply within two working days. There is no guaranteed response time.

10Refunds and cancellation

Try before you pay

The 5-day trial opens the whole editor in your browser, with no card. Use it to check that Luma Owl works for you before you pay. Because of that, once a license is activated, sales are final: no refund for the period you bought.

License not yet activated

If you took a license and have not activated it on any device, write to us within 14 days of purchase and we refund you in full. No forms, no questions. Once the license is activated, that window closes.

End of the period

A license runs for the period you took and stops there. If you chose a plan that renews on its own, you can cancel it at any time before the next period starts, with no penalty and no prorating; your access continues to the end of the period you already paid for. We do not refund a period once it has started.

Checkout consent

Because you can try Luma Owl free first, checkout asks you to tick a box confirming two things: that you want immediate access to the paid content or license rather than waiting, and that you understand this ends your statutory right to change your mind. Consumers in the UK have that right under the Consumer Contracts Regulations 2013, and consumers in the EU under Directive 2011/83/EU, for digital content not supplied on a physical medium. Confirming immediate delivery at checkout is what lets us activate your license straight away instead of holding it for 14 days.

Nothing here removes any other right you have under the consumer law where you live.

11No warranty

Luma Owl is provided "as is" and "as available". We work hard to make it accurate and stable, but we do not promise that it will be free of errors, that it will work with every camera, file or operating system, that colour output will match any other software or a physical film print, or that it will meet your specific needs. All warranties implied by law are excluded to the extent the law allows.

Film stock names are trademarks of their owners. Luma Owl's film models are independent simulations built from published datasheets and are not endorsed by or affiliated with those companies.

12Limitation of liability

To the maximum extent permitted by law, we are not liable for any indirect, incidental or consequential loss, including lost profits, lost data, lost client work or business interruption, arising from your use of or inability to use Luma Owl.

Our total liability to you for any claim related to Luma Owl is limited to the amount you paid us in the 12 months before the claim arose.

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything that cannot be limited under applicable law.

Keep backups. Luma Owl works on copies of your files and never uploads them, but your originals are your responsibility.

13Termination

You can stop using Luma Owl at any time. We may end your license if you materially break these terms and do not fix it within 14 days of us telling you, or immediately in cases of fraud, key sharing or tampering. When the license ends you must stop using Pro features and delete your copies of the software. Sections 6, 11, 12 and 15 survive termination. Everything you created stays yours.

14Changes to these terms

We may update these terms when the product or the law changes. The date at the top always shows the current version. Please check this page from time to time. Continuing to use Luma Owl after a change means you accept the new terms; if you do not, you can stop using Luma Owl and, for the period you already paid for, keep using the version you have under the terms you accepted.

15Governing law

These terms are governed by the law of Scotland. Any dispute goes to the Scottish courts, with two exceptions: consumers in the rest of the UK or in the EU keep the protection of their local law and courts, and we may seek an injunction to protect our intellectual property anywhere.

Before going to court, write to us. Most issues are solved in one email.

16Contact

Di Capitan Ltd and associated companies
Edinburgh, Scotland, United Kingdom
lumaowl@pm.me